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How to build a global brand. GIANT is the world's biggest bike producer. CEO Tony Lo talks about some secrets behind this Taiwenese success story: branding, retail stores, pricing policy, global markets. Also watch scenes from inside the GIANT bicycle factory in Taiwan: http://youtu.be/L-dDP_fXUoE EVEN MORE behind the scenes production line footage: http://youtu.be/EM0N4dzewIg Videos by http://www.taiwanreporter.com