Trek Bicycles Corporation Reduces design cycles by 50% with SolidWorks

Trek Bicycles, Inc., is the leading manufacturer of handcrafted bicycles for the professional racing and recreational markets. Within professional cycling circles, Trek bikes have a long-standing reputation for quality. When Lance Armstrong began his streak of seven consecutive Tour de France wins — all on Trek bikes — the company's products were quickly becoming more prominent. In order to meet the increasing demand anticipated as a result of the company's association with Lance Armstrong, Trek's management decided in 2002 to upgrade the company's CAD software. The company selected the SolidWorks CAD software for several reasons. First, it's easy to use, and represents the best value for the price. In addition to supporting integrated opportunities for reusing design data, SolidWorks CAD software also includes complex modeling and surfacing capabilities. Finally, at least one Trek design manager believes that SolidWorks has the greatest momentum of all Windows-based 3D CAD systems. By deploying SolidWorks CAD software, Trek Bicycles doubled its throughput of new products, reduced design cycles by 50 percent, improved product quality, and enhanced design communication. To see more customer testimonials: http://www.solidworks.com/sw/successes/customer-success-stories.htm